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Translation Scam Exposed
By very good fortune a translation scam using Kwintessential’s name and brand has been exposed by an eagle-eyed translator. The email was sent to the translator, who shall be called Mr X, requesting...
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Budget gives ‘Green’ Translations a Boost
For us at Kwintessential the Chancellor’s budget yesterday had some very positive news. As well as measures to get SME businesses growing and creating jobs, the headline grabber was that the...
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Ebay in China
There is no doubt about the huge current business potential in China and up until recently Ebay have had to concede to the fact that they were just not getting their fair market share of the business...
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Google Searches by Language
A futuristic looking search tool has been unveiled by online search engine Google. Google developers have designed the search tool to show how online searches are determined by the language that has...
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Firms Ignore Website Translations
Many multi-national companies are learning the hard way that when it comes down to competing for international business in foreign territory, then it is very important to make sure that the website...
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Translation and the Millennial Generation
The web is navigated in English by 537 million users who choose to use the English language as the primary way in which they conduct their business on the internet. 445 million users do the majority...
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Language Crucial for Global Online Business
At the last estimate it was thought that there are around five hundred and thirty seven million users who make use of the internet in the English language, on top of this around 445 million people use...
View ArticleExecs don’t get the need for Website Translations
According to the world’s biggest provider of language and translation services (TransPerfect) there is a large disparity between the importance that consumers and companies place on the translation of...
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Preparation for Website Globalization
Preparing to go global with your website is a big commitment and will take a lot of time, resources, clear goals and detailed planning in order for the globalization to be a success and to minimise...
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Translation Expansion/Contraction: How it Impacts Design
At Kwintessential we work with a lot of design houses; both digital and print. One area we have to constantly coach our clients on is how language expands and contracts when undergoing a translation....
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